According to a report from Chinese news outlet WallStreetCN, Apple is gearing up to launch its more affordable and lighter Vision headset as soon as June 2025, which is earlier than originally planned for September 2025. The report indicates that the headset, dubbed “Vision,” will weigh around 400 grams, a significant reduction compared to the 600-650 grams of the current Vision Pro model.
The report suggests that Apple is ramping up production to a scale of “tens of millions,” a staggering increase from the current production scale, which is in the hundreds of thousands. However, achieving such a large scale would require a substantial expansion of micro-OLED display supply capacity to drive down costs. Currently, Sony’s limited micro-OLED display output heavily constrains the production of the Vision Pro.
To address this constraint, Apple may be exploring new micro-OLED displays from Chinese suppliers like BOE and SeeYa Technology, as reported by Wayne Ma of The Information last year. These displays could potentially be integrated into future iterations of the Vision headset, provided they meet Apple’s quality standards.
Alternatively, Apple could opt for LCD panels, which are more cost-effective and readily available in large quantities. However, LCD panels are less pixel-dense than micro-OLED displays, which could result in either reduced resolution or a bulkier design. Therefore, it’s unlikely that Apple will pursue this route.
This isn’t the first time reports have surfaced about Apple’s plans for a more affordable Vision headset. Supply chain analyst Ming-Chi Kuo had previously hinted at a cheaper headset back in 2024, a year before the Vision Pro was unveiled. Bloomberg’s Mark Gurman also corroborated these claims, suggesting that the cheaper headset would feature an A-series chipset from iPhones instead of the M-series chipset found in the Vision Pro.
Gurman’s report from last year also mentioned potential price points ranging from $1500 to $2500 for the cheaper headset. Just recently, Gurman reiterated that Apple intends to launch the cheaper headset before a high-end Vision Pro successor. However, he noted that Apple is still grappling with how to reduce costs effectively, suggesting that the price and scale of the headset are not yet set in stone.
