Hainan, a picturesque island often likened to China’s version of Hawaii, is drawing attention not just for its sandy beaches and pleasant climate, but also for its burgeoning space tourism industry.
Nestled on the northeastern coast of Hainan lies Wenchang, home to a bustling rocket launch center and a burgeoning tourist scene catering to space enthusiasts from across China. Taking inspiration from Florida’s Cape Canaveral, China has been actively developing tourism infrastructure around its space program.
CNN recently explored Wenchang ahead of the Chang’e-6 probe launch, which aimed to explore the far side of the moon. The Hilton Wenchang, designed with celestial motifs and adorned with rocket-themed decor, epitomizes the fusion of space exploration and hospitality. Even the hotel’s gift shop offers space-themed memorabilia, including toys and models, while a special aerospace-inspired afternoon tea adds a cosmic touch to dining experiences.
Wenchang itself embraces its role in China’s space endeavors, with rocket designs adorning light poles and exhibitions showcasing Chinese spacecraft, providing ample opportunities for visitors to capture space-themed selfies. The surge of interest in China’s space program has translated into economic growth, with hotel occupancy rates skyrocketing during launches and tourist arrivals reaching new heights.
For many Chinese, witnessing a rocket launch instills a sense of national pride and excitement. Photographer Yan Zehua, a regular at Wenchang’s launches, reflects this sentiment, while parents hope such experiences will spark their children’s interest in science and technology.
Beyond space tourism, Hainan is diversifying its attractions, with plans for a Hello Kitty-themed resort and the island’s visa-free policy for residents of over 50 countries making it an accessible destination for international tourists.
With its blend of natural beauty and cutting-edge space exploration, Hainan is positioning itself as a premier destination for travelers seeking an unforgettable blend of beach relaxation and cosmic adventure.
