Southern California is about to get a taste of the immersive, otherworldly experience that is Meow Wolf. The Santa Fe, N.M.-based company recently revealed its plans to expand to Los Angeles, marking its sixth permanent exhibition. While the exact location remains undisclosed, it’s been hinted that the exhibition will be housed within a movie theater—an apt setting for the entertainment capital of the world.
Jose Tolosa, CEO of Meow Wolf, expressed excitement about the venture, emphasizing that the Los Angeles expansion aims to become an integral part of the city’s vibrant artistic landscape. Describing Meow Wolf as more than just an immersive experience, Tolosa envisions it as a catalyst for blurring the lines between reality and fantasy, inviting visitors to become active participants in a captivating spectacle.
Meow Wolf’s unique exhibitions combine elements of an art museum, escape room, and playhouse. With existing locations in Santa Fe, Las Vegas, Dallas-Fort Worth, and Denver, each venue offers a distinct theme and narrative. For example, visitors to Santa Fe explore an eccentric family home filled with hidden surprises, while those in Denver embark on a journey through an intergalactic transit station. Secret doors and interactive exhibits abound, promising an unforgettable and immersive adventure.
The announcement of Meow Wolf’s expansion to Los Angeles comes on the heels of a recent workforce reduction, where 165 employees were laid off as part of a cost-saving initiative. Despite this, the company remains committed to its growth strategy and is expected to unveil further details, including the exhibition’s theme, in the coming months. An opening date for the Los Angeles location has yet to be announced.