The US market for Android smartphones stands out from Europe or Asia due to its limited options, particularly in the mid-range and low-end segments. Notably, all the top-tier devices in this market are powered by Qualcomm chipsets, with no presence of MediaTek or Exynos offerings. Despite MediaTek’s 9000 series chips being on par with Qualcomm’s latest offerings in terms of performance, they have yet to gain traction in the US market.
However, there’s a shift on the horizon. MediaTek announced during its Analyst Day that later this year, the US will see the launch of a “premium” high-end smartphone featuring a MediaTek SoC for the first time. The details about the specific device and manufacturer remain undisclosed. It’s also unclear whether it will be equipped with the already available Dimensity 9300, the upcoming Dimensity 9300+, or the Dimensity 9400, which is expected to launch in the future.
Regardless, this development signifies a new option for high-performance smartphone chipsets entering the US market, offering consumers more choices. Speculations suggest that the upcoming OnePlus Open 2 might opt for the Dimensity 9400 chipset, marking a significant milestone for MediaTek. More information will be provided as it becomes available.