The bundle is making a comeback with Disney and Warner Bros. Discovery teaming up to offer a combined streaming package. This summer, subscribers will have the option to access Disney+, Hulu, and Max in a bundle, following the model of traditional cable TV packages. The bundle will be available on both ad-supported and commercial-free tiers, though pricing details have yet to be revealed.
In this arrangement, Disney will serve as the distributor, collecting subscription fees and sharing a percentage with Warner Bros. Discovery. This merger of Max, Disney+, and Hulu will provide subscribers with a vast array of content from broadcast networks like ABC and Fox, as well as cable networks such as TNT, TBS, CNN, and Discovery Channel. Fox, which lacks its own streaming service, licenses its content through Hulu.
This partnership reflects a trend of media giants collaborating to counter the ongoing decline in cable TV subscriptions. Warner Bros. Discovery and Disney’s ESPN, in collaboration with Fox Corp., are also launching a sports-streaming service expected to debut in the fall. Fox CEO Lachlan Murdoch hinted at the possibility of bundling the sports-streaming service with other entertainment platforms.
While Disney has long offered a bundle of its streaming services — Disney+, Hulu, and ESPN+ — ESPN+ will remain separate from the upcoming sports-streaming venture. Although Hulu content has been integrated into the Disney+ platform, they still require separate subscriptions.
Currently, Max costs $9.99 per month with ads or $15.99 without, while Disney+ offers a basic tier for $7.99 with ads or $9.99 bundled with Hulu. Hulu alone is priced at $7.99 with ads or $17.99 ad-free.
